Adam Steffen founded LGM Services to help freight brokerages turn cash flow into a strategic advantage. After seeing countless companies struggle with liquidity despite strong sales, he recognized the gap wasn’t data — it was an actionable financial strategy.
When Adam came to me, his business needed a clear, effective online presence. Rather than building a large multi-page site, we focused on creating a strong, strategic one-page website that clearly communicates what he does, what sets him apart, and how to work together. We also approached this with SEO in mind, ensuring the site would support organic traffic and make his services easy to find and refer.
With copy and strategy in place, we moved into design. Keeping it clean, bold, and structured with a more masculine feel. We leaned into a neutral palette of blacks, whites, and greys, paired with strong typography to create a look that feels both modern and established. To support his business operations, we also set up his Google Workspace, ensuring all inquiries and communication flow seamlessly through his website in a fully branded experience.
The result is a clean, user-friendly one-page website that positions Adam as a strategic partner in his industry, with a strong foundation for growth as his business evolves.
Brand Direction
One-Page Squarespace Website Design
Google Workspace Setup + Integration
lgm-services.com
"Holly is great! No bullshit. She’s organized, efficient, and knows exactly how to bring your vision to life (and improve it along the way). When I saw the first draft, I was blown away. The final site gives my business a level of legitimacy I didn’t have before — it truly feels like the front door to my company.
If you’re considering working with her, trust her and let her do her thing. You won’t be disappointed."